Welcome to the Offcourse Golf blog

We like to share ideas about Golf Marketing to help you make more money and waste less time marketing your golf club. If you use email marketing, social media, mobile apps, or any other channel for your marketing, we're sure you'll find this blog helpful.

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TaylorMade screwed up, but what they did next was even worse.

Did you get the email from TaylorMade? The one that said your custom bag panel had shipped? I got it too.   I didn’t order anything from TaylorMade. They screwed-up somehow. Then they sent out an “oops!, sorry ‘bout that”…

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How to Get More Golf App Downloads

Before you can experience success with your golf course’s golf app, you have to get it onto people’s phones. (Thanks, Captain Obvious!) That’s much easier said than done. There are some parts of your customer base that expect you to have…

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2 Rules of Social Media Marketing

If you read the LinkedIn posts of all the golf course marketing gurus like I do, you’d think that Social Media Marketing is one of two things: It’s a quantitative game: The more you post, the more you win! It’s…

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Does Your Golf Course Website Make This Common Mistake?

One of the most common mistakes many clubs make on their golf club website is linking to other websites. If you’ve got external links on your golf club website, your website is leaking money. External links on your golf club…

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Millennials and Golf; What they EXPECT

Are Millennials the holy grail of golf course customers? I recently read a list of ways that golf courses can get millennials out to the golf course. From a marketing perspective, it was a great effort. Good marketing is all…

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How Often Your Golf Course Should Post on Facebook

I’ve noticed a lot of posts on LinkedIn lately on how golf courses should use their Facebook pages to promote their property and bring in customers. The big question is “how often should I post on Facebook?” Answers vary. Some…

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It’s Not the Size of Your Database that Counts

You might have heard it said that “he with the biggest database wins.” If only it were that easy. If it were that easy, we would make a killing buying email lists and hammering people with sales emails. If only…

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How Golf Courses Should Use Facebook in 2018

Facebook unveiled some interesting changes to the news feed feature and they will have a dramatic impact on how golf courses use the social network. Here’s what you need to know to avoid wasting your valuable time trying to connect…

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How Your Slow Website is Hurting your Golf Course

When people don’t wait for a golf course website to load, Google registers this as a “bounce.” High bounce rate indicates that a website isn’t helpful or relevant to the user’s search. Because Google cares about its customers (people using its search engine), it doesn’t want to show searchers unhelpful, irrelevant websites. So it penalizes slow loading sites and prioritizes the fast ones.

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Why Stock Photos are Bad for Your Golf Course Website

There’s a time and a place for stock photos; the time is in the past and the place is not on your golf course website. Stock photos are a reasonable solution for bloggers and news website looking for a quick…

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5 Reasons Why Golfers Prefer Mobile Apps to Mobile Websites

When Apple launched the App Store 10 years ago, there were 800 apps. Now, there are over 2.2 Million apps. Mobile usage has been dominating desktop usage for years and the preferred form of mobile use is apps. Why is this…

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Your Golf Course Website is Your First Impression – Don’t Blow It!

“You never get a second chance to make a first impression” may be an оld сliсhé, but it’s true. Especially when it comes to your golf course website. A wеbѕitе represents your golf course оnline. A golf course website should look…

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Harness the Power of Push Notifications

Push notification mаrkеting is one оf the simplest and most effective ways of connecting with customers thаt most golf course managers and owners overlook. Whаt about you? A push notification is an instant message or alert that pops up on…

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How to use Call-To-Action Buttons and Get Great Results

You see CTAs (call-to-action) all over the web. It might sound crazy, but top-level internet marketers spend countless hours making sure the simple buttons on their website get the results they want. They’ll change the size and color of the…

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Golf Marketing Topics

In-depth articles to help you with all of your online golf course marketing needs.

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About Offcourse Golf

We're Josh & Roger. We started Offcourse Golf to combine our expertise in custom app & web development and digital marketing with our passion for golf. If you're looking to grow your golf business and earn more money, we have the tools and expertise to help.

"We've seen first hand the impact of using the app to fill our tee sheet."

Shawn Lavoie - The Winston Golf Club

"I use the app every day."

Trevor Goplin - The Derrick Golf & Winter Club

Free Website Assessment

Hi! We'll look at your website and show you ways it could be making more money for your course.

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